What Is Web3?

Web3 describes an internet architecture built on public blockchains for ownership, identity, and value transfer without platform intermediaries. Here's how the model actually works — and where the gap between idea and reality currently sits.
Lewis Jackson
CEO and Founder

The phrase “Web3” is used to describe at least three overlapping things: a specific architectural idea, a cultural movement, and a marketing label applied broadly to anything blockchain-adjacent. These uses get conflated constantly, which makes the term genuinely frustrating to reason with.

Worth separating them.

The naming convention comes from a generational framing of the internet. Web1 was read-only — early 1990s to early 2000s, static websites, no user interaction, information publishing. Web2 was read-write — 2004 onwards, social media, user-generated content, but all of it controlled by platform intermediaries who own your data, identity, and social graph. The argument for Web3 is read-write-own: the same interactivity as Web2, but with user ownership of digital assets and identity enforced through blockchain protocols rather than platform terms of service.

That’s the idea. What follows is how the mechanism actually works, where it currently doesn’t, and what’s changing.

The Mechanism

The technical claim of Web3 rests on three components working together.

Digital ownership via tokens. Blockchain-based tokens — fungible currencies, NFTs, governance tokens — allow anyone to hold a verifiable claim to a digital asset without depending on a platform to maintain that record. If Twitter shuts down, your followers are gone because they’re in Twitter’s database. If a blockchain network shuts down, you still hold your tokens in your wallet. The token is a cryptographic proof of ownership that lives at the protocol layer, not the application layer.

Open identity via wallets. Instead of creating an account on each platform and handing over an email address and password, users connect with a self-custodied wallet — an Ethereum address, a Solana address, or similar. The wallet is the persistent identity. It’s portable across any application that supports it, and you control it, not the platform. Sign-In With Ethereum (SIWE) is one implementation of this.

Programmable transactions via smart contracts. Value can be transferred and rules enforced between parties without an intermediary taking custody. An NFT marketplace doesn’t need to hold your funds — the trade executes atomically via smart contract. A lending protocol doesn’t need a compliance team — collateral ratios are enforced in code.

The design goal: a stack where users can move between applications while retaining their assets, identity, and data — not leaving them behind in a company’s database when they switch.

Where Constraints Live

The gap between the design goal and current reality is substantial. Worth being explicit about this rather than glossing over it.

Most applications described as “Web3” still depend heavily on centralized infrastructure. Frontends are typically hosted on AWS or Cloudflare. Off-chain data — images, metadata, large files — lives on IPFS or, often, a centralized server. Many Layer 2 rollups use centralized sequencers, meaning one entity decides transaction ordering. Ethereum Name Service domains are owned by your wallet, but the DNS resolution that makes them usable in browsers runs on traditional infrastructure.

None of this makes the architecture fraudulent. It means the “decentralized” label requires more precision than it typically receives. The spectrum runs from applications that merely use tokens as a payment method, all the way to protocols where core logic is fully on-chain and genuinely resistant to shutdown.

Wallet UX is a separate constraint. Seed phrases, gas fees, signing transactions — none of this is intuitive to users accustomed to Web2 interfaces. For years, the “you should own your digital assets” argument ran aground on the friction of actually holding them.

What’s Changing

Account abstraction is the most consequential development. ERC-4337 allows programmable wallets — no seed phrase required, social recovery options, spending limits, session keys for gaming applications, gas payment in tokens other than ETH. This addresses the UX gap directly without changing the underlying ownership model. It makes wallets behave more like accounts while preserving self-custody.

Layer 2 scaling has dropped transaction costs sufficiently to make small-value interactions practical. Gas fees on Ethereum mainnet once made a $5 NFT transfer economically absurd. On Arbitrum or Base, the same transaction costs fractions of a cent. This changes which applications are viable.

Decentralized social infrastructure is developing actual user bases. ENS has millions of registered domains. Lens Protocol and Farcaster have deployed applications with real usage. These are early, but they represent ownership primitives becoming functional at modest scale.

The institutional picture has also shifted: Coinbase’s Base L2, BlackRock’s tokenized fund on Ethereum, and several central bank digital asset pilots all represent institutions exploring blockchain-based rails rather than dismissing them. Admittedly, institutional interest in the rails doesn’t necessarily validate the ownership model for consumers — these are separate theses.

What Would Confirm This Direction

The ownership model strengthens with evidence that users actually use portability: the same wallet identity and assets adopted across multiple distinct applications with genuine daily usage, without token incentives required to sustain it. Growth in ENS registrations, Farcaster daily actives, and account abstraction wallet deployments are the concrete metrics. Cross-application composability becoming a real user experience — not just a technical capability — would confirm the friction argument is being solved.

What Would Break or Invalidate It

Two paths. First, persistent UX asymmetry: if account abstraction and L2 cost reductions fail to make Web3 applications genuinely competitive with Web2 alternatives, user preference for custodial convenience likely dominates. Ownership is valuable, but it requires users to want it more than they want ease — and that’s an open empirical question.

Second, regulatory action targeting wallets or smart contract interaction directly — not just exchanges. This is a different category of intervention than current regulations, but not hypothetical.

Timing

Now: Web3 infrastructure is materially more capable than in 2021. Real applications exist with real users. The gap between architectural ideal and current implementation remains large but is narrowing from the bottom up.

Next: Account abstraction deployment and L2 cost maturity are the key variables for 2026–2027. If these remove the UX barrier at scale, usage metrics across decentralized identity and ownership primitives should diverge from token price cycles.

Later: Whether Web3 represents a durable architectural shift ultimately depends on whether ownership creates user experiences meaningfully better than platform alternatives — a question the market hasn’t fully answered.

Boundary Statement

This covers the architectural concept, current state, and direction of development. It doesn’t evaluate which Web3 applications, tokens, or protocols are worth engaging with — those are separate questions with no general answer.

The system works as described where implementation is complete. Whether the ownership model matters to you depends on your use case, risk tolerance, and how much friction you’re willing to accept for self-custody. That’s outside the scope of this explanation.

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